COE Case Study

Center of Excellence Case Study

FMCG/CPG company needed a data infrastructure that facilitated advanced data analytics to eliminate data discrepancies between internal teams and departments.


Center of
Excellence (COE)

Initiative for a $18B CPG Company

A fast moving consumer goods firm was struggling with siloed KPIs and reports, which were reported to senior-level leadership from multiple systems of record.



  • Created a Center of Excellence (CoE) as a repository of existing executive-level reporting
  • Built infrastructure to facilitate advanced data analytics and visualization capabilities for MBs and QBRs
  • Designed a seamless “flow” from data to front-end visualization leveraging data from different sources and creating a central visualization on a Tableau server to ensure every team is seeing the same metrics from the same data source



  • Eliminated the discrepancy in the numbers between different teams and the metrics being showcased to the executive team.
  • Fast, self-serve, intuitive with the capability from executive KPIs to deep-dive metrics

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