FMCG & CPG Consulting

CPG and FMCG thought-leaders routinely utilize analytics to optimize SKUs, assess performance of categories, and marketing campaign effectiveness. Our CPG Analytics experts implement solutions that enable our clients to extend their margin of superiority in product, package, brand communication, retail execution and consumer/customer value.


End-to-end Analytics for Fact-Based Decisions

Today’s consumers are demanding custom, connected, cross-channel experiences—and they expect you to deliver them now. Meeting these demands calls for deeper insights from internal and external data to make faster, fact-based decisions. analytics consulting team can help.

Our experts can help implement descriptive and predictive analytics on supplier, products, shoppers, consumers, customers, pricing, promotions and channel data to accelerate your journey from insight to action and deliver benefits throughout the extended business operation – integrating capabilities with relevant data.


Center of Excellence (COE) Initiative for a $18B CPG Company

An FMCG/CPG firm was struggling with siloed KPIs and reports, which were directed to senior leadership from multiple systems of record.


The FMCG Approach analytics consulting helps CPG companies bridge the disparity between analytics aspiration and analytics execution. Our FMCG practice is designed to equip clients with information to drive revenue and growth. brings decades of CPG/FMG industry experience, proven analytics models and highly skilled analytics team members to every client engagement. Our portfolio of services simplifies each step in the data-driven decision-making process – from sourcing data to generating insight to identifying the right actions to deliver business value across the enterprise.


We empower clients

NextPhase works with clients in the Bay Area and around the world. Take a look at our case studies for insights into how we work with clients to maximize the power of data.

From implementing cloud data warehouses for enterprise customers, to generating Business Insights for start-ups by harnmonizing data, NextPhase has a proven process to succeed.

Our client was in the process of changing its application platforms, and was looking for better ways to manage its data for reporting…

We built an AI-based text extraction model which leveraged relevant information from various text documents to cluster and interpret sections…

An FMCG/CPG firm was struggling with siloed KPIs and reports, which were directed to senior leadership from multiple systems of record…


What’s a data center vs data warehouse? A data center is a physical place where servers are set up. A data warehouse is a data structure on a server, whether an on-premise data center or cloud-based…

Modern businesses and cloud migration go hand in hand. Modern cloud data warehouses offer lower costs, better performance, and an array of advanced data applications. Here’s a quick guide…

Snowflake data warehouses can be a significant advantage for business because they allow business analysts, data scientists, and data engineers to work with any data to gain insights…

We implement cloud data warehouses and migrate data warehouses to the cloud for a number of biotech and pharma companies. The key to an effective implementation is ensuring secure and fast data access across devices…

The Cloud Data Warehouse Guide for Clinical Trials


Have a question for

Helping you is our business. We make complicated solutions simpler, every day. Ask us anything, we usually respond within 24 hours. Leverage our technical and subject matter business experts to help you scale to new heights – Our passion is to make our customers successful and achieve their business outcomes.

Our Expertise:

  • Industry Specific Use Cases
  • Vision Creation & Strategic Roadmaps
  • Data Warehouse Implementations & Migrations
  • Advanced Analytics & AI
  • Data Harmonization and Visualization
  • Modernize data platforms and analytics architecture
  • Accelerate business adoption and benefits realization